Search Engine Marketing Services to bring your customers to you.

Search Engine Marketing is the most targeted and efficient form of digital advertisement – put your brand in front of customers who are already actively searching on Google, Bing, YouTube, or other search engines. Our all-in-one SEM service handles your search engine marketing strategy from top to bottom: research, execution, testing and tracking.

SEM Process And Strategy

Campaign Strategy

Set up your SEM campaigns on Google Adwords, Bing Ads, YouTube and other search engines. Define campaign goals, create conversion tracking in Google Analytics, geo-target your campaigns and drive targeted traffic to your website at the lowest cost-per-click possible.

Keyword Research

With NYC360 you’ll find low-cost, high-converting keywords that your customers regularly use to find your business online. Set budgets, manage pay-per-click (PPC) keyword bids, and keyword match types to maximize your share of voice on the best performing search phrases

A/B Testing

Tap into our in-house digital copywriting team to create winning copy for your SEM text ads that are on brand, on message, and designed to convert. Use proper calls-to-action and emotional triggers to generate more click-throughs. AB test your ad copy for the best conversion and response rates

Search Engine Marketing FAQ

 

Search engine marketing is the process by which you market your product or services to be visible in SERPs, or, search engine results pages, through paid search ads. Many things fall under SEM, like YouTube advertising, mobile app advertising, Google Ads campaigns, Bing Ads, PPC and bid management, contextual networks, display ad marketing and remarketing pixels.

Search engine marketing is your way to become visible in the over-saturated online market at the time when buyers are actively searching for your product or service. Search engine marketing allows you to be extremely precise in who you target and allows you to produce advertising “touch points” on a continuous basis throughout the buyer journey, potentially leading to a conversion. While SEO takes months to see results, with SEM brands can show up on the first page of Google within a couple of hours.

SEM is the collection of tactics and mediums marketers can use to advertise to their audience through search engines through paid ads on a pay-per-click (PPC) basis. SEO services include tactics to increase “organic” traffic through back-end code optimizations, content planning and strategic keyword research/usage on your website. Both organic and paid search marketing are essential for your internet marketing strategy and should be used in an integrated way to complement each other.

Our team is experienced in the many different facets of SEM marketing. We are Certified Search Partners with Google Adwords and Bing Ads and specialize in bid management and PPC campaign strategies, including ad copy development and testing, landing page optimization, keyword research, bid management, budget planning and pacing, mobile ad formats, lead generation, shopping ads, and more.

Companies who qualify for Google Agency Partner status earn the Google Partner badge. The badge shows that a company has demonstrated Ads skill and expertise, met Ads spend requirements, delivered agency and client revenue growth, and sustained and grown their client base. NYC360 is legal NYC Corporation with specialization in search advertising.

The Google AdWords certification is a professional accreditation that Google offers to individuals and agencies who demonstrate proficiency in basic and advanced aspects of AdWords. An AdWords certification allows individuals to demonstrate that Google recognizes them as an expert in online advertising. NYC360’s SEM team maintains Adwords certifications to provide the best value to our clients.

We have a variety of clients from different industries, including retail, e-commerce, beauty, pharma, healthcare, hospitality, gaming, and more.

The cost of the SEM services varies based on media budget amounts as well as whether SEM is bundled with other search marketing services, such as SEO, local marketing, analytics or content development.

Let’s chat! You can contact us here to get started!

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Note! We don’t ask for any subscription, we don’t ask for yearly payments. You pay only for the next month. You pay – we work, you don’t pay – we don’t work.

We give the discount of 50% for the 1st month for you to see our competence.

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